A better thing to scroll

Keep the scroll.
Change what’s in it.

Hence is a feed of short, fascinating stories about how the world actually works — personalized around what keeps you curious.

A geography error helped convince Columbus Asia was close

180° of Earth’s circumference

Ptolemy believed Eurasia stretched across 180° of Earth’s circumference. That made the Atlantic appear much narrower than it really is and helped persuade Christopher Columbus that Asia could be reached by sailing west.

The reframe

You wanted something to scroll.

So you opened your phone for a minute. Then somehow twenty minutes disappeared.

The problem isn’t wanting something new. It’s that most feeds give your attention almost nothing in return.

Hence keeps the part you actually wanted: discovery.

The sweet spot

More than a fact.
Less than an article.

Not trivia

A fact in isolation.

Easy to swipe past. Hard to remember. The interesting part is usually what made it happen.

A tiny story

A geography error helped convince Columbus Asia was close

Ptolemy believed Eurasia stretched across 180° of Earth’s circumference. That made the Atlantic appear much narrower than it really is and helped persuade Christopher Columbus that Asia could be reached by sailing west.

Enough to understand something, without committing to a 12-minute read.

Follow your curiosity

One interesting thing leads to another.

When something catches you, don’t go back to the feed. Go deeper. Follow it into the next idea, then the next.

01This idea
02Related idea
03Another connection

Made for your curiosity

A feed that learns what fascinates you.

Read, skip, like, save, explore. Hence gradually learns what holds your attention and finds more things you’re likely to care about.

Without trapping you in one subject. There should always be room for something you didn’t know you’d find interesting.

The good kind of memorable

Find things you’ll want to tell someone about.

The best Hence cards don’t end when you swipe away. They’re the things that come back later at dinner, on a walk, or in a conversation: “Wait, did you know…?”

Your next scroll

Your next scroll could actually be worth it.

A growing library of small stories. One feed that gets better the more you explore.

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